Projects
6 total
Six thingsI am working on.
Nothing here is described as further along than it is.
- 01Active
Field Theory
Fix the language first, then rebuild the site and the follow-up around it. In that order, because doing it backwards wastes money.
2023 to nowWhere it stands
Running. A few engagements at a time, mostly professional services and technical B2B.
- 02Active
Unfolding Clarity
A training program for enterprise sellers about buying groups, plain language, and what to do when the champion goes quiet.
2024 to nowWhere it stands
Running with small cohorts. Rewritten after each one, which is why it has taken this long.
- 03Practice
Enterprise GTM Practice
Customer voice, technology intent, account intelligence, and the unglamorous work of figuring out who actually decides.
2018 to nowWhere it stands
The day work, and the source of most of what I write. Client detail stays private.
- 04Active
GeorgiaDoesntCare.com
A public ledger. The shortfall, side by side with the state's other spending choices, every figure linked back to a government record or a news report.
2026 to nowWhere it stands
Live, and updated as the record changes. No party, no campaign.
- 05Building
Justum
Name the deadline, name the document, show what the required language looks like. Nothing more, and never legal advice.
2025 to nowWhere it stands
At concept depth, and deliberately unshipped. There is no site to visit. Building this badly would be worse than not building it, so it moves slowly.
- 06Practice
The Practice System
The plumbing behind this site: where notes come from, how proof gets recorded, what happens after someone writes in.
2024 to nowWhere it stands
Running. This site is the artifact, and it gets rebuilt about once a year.
